E-Commerce Festive Season Sale Made Mobile Brands to Reduce Their Pricing

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With the festive season just around the corner, India’s e-commerce majors like Flipkart, Amazon India are clamouring to roll out the best deals to customers. To celebrate the festival season by saving on top deals, these online marketplaces are offering heavy discounts and deals across all popular categories by offering steep discounts, cash backs.

Flipkart has started a new sale as Festive Dhamaka Days. In the sale, it will be providing some really good deal on phones. The phones include Google pixel 2XL, Apple iPhone SE, Asus Zenfone 5Z, Honor 10, Oppo F9.

Google Pixel 2 XL phones will be available at Rs 36,999, Apple iPhone SE is available at Rs 15, 330, Asus Zenfone 5Z is priced at 22,500. Customers can get Honor 9 and 10 phones for Rs 22,500 and 10,800 respectively. Oppo F9 will be available at 17,990. Moto X4 can be purchased at Rs 11,700. Vivo V11 Pro will be available at 23,390.

Flipkart claims to have witnessed 100 per cent growth in sale of budget smartphones from its platform between festive season sale it held a year ago till date.

“Budget smartphone is one of our fastest growing segments. In the run-up to the festive season, we have witnessed a 100% growth, over the same period last year. This speaks for the growing appetite consumers have for technologically advanced products at affordable prices,” Ayyappan Rajagopa had said.

Rajagopal has earlier claimed that the company has close to 65 per cent share in smartphones segment sold online expect this share to settle in the range of 70-75 per cent by after the festive season sale is over.

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