Paytm Rolls Out Gold Coins To Boost Everyday Gold Investment

Paytm

Paytm, India’s payment pioneer, has introduced ‘Gold Coins’ on its app, helping consumers build long-term savings through everyday mobile payments. Through this one-of-a-kind initiative, users earn assured ‘Gold Coins’ on every payment made through the Paytm app, which can be redeemed for digital gold, encouraging responsible financial habits and contributing to a culture of long-term saving and wealth creation.

According to a Morgan Stanley report, Indian households now hold $3.8 trillion worth of gold, accounting for almost 89% of the country’s GDP, showcasing the generational trust on the asset. Paytm is tapping into India’s growing trust in gold with ‘Gold Coins’, giving users an easy way to keep investing even as prices rise.

These coins are rewarded across all mobile payments through the app including, Scan & Pay-based QR payments, money transfers, recharges, bill payments, and any other UPI payment use-cases. Further, users can also earn Paytm Gold Coins when paying with credit cards, debit cards or net banking. Users paying with RuPay credit cards receive double Gold Coins on the Paytm app.

Through ‘Gold Coins’, Paytm offers a more thoughtfully designed alternative to generic cashback rewards, enabling users to earn digital gold, a benefit that grows in value over time rather than disappearing after a payment. Users earn Gold Coins by scratching their scratch card after each eligible payment.

Here’s how to view and redeem your Gold Coins for digital gold:

  1. Open the Paytm app and tap the ‘Gold Coins’ icon on the home screen.
    2. Check your total Gold Coin available balance earned from previous payments.
    3. Click on the ‘Convert to Real Gold’ option to convert them into digital gold.

To view your total digital gold balance:

  1. Open the Paytm app and go to the ‘Paytm Gold’ section on homescreen
  2. Check your available digital gold balance easily on Paytm

Paytm’s focus remains on delivering enduring value to its users, and ‘Gold Coins’ takes this promise forward. By turning every payment into an investment, the initiative looks to empower Indians to build long-term wealth with confidence.